
The Reuben Brothers have a controlling interest in excess of 50% in Kyp ,
a company which develops patented marketing tools. Launched in September 2005, their
first product, the iKyp, is a paper based communications tool which uses a unique
combination of interactive knowledge wheels and inserts to create an engaging information
and branding experience.
Based in London , Kyp have offices in New York , Philadelphia , San Francisco
and Turkey as well as representatives in China and the UAE. Clients including American
Express, Vodafone and Sony PlayStation have used the iKyp’s ability to create impact,
generate response and provide a higher return on investment.
The iKyp is available in a range of formats which is constantly being added to through
an extensive program of R&D. Super slim electronics such as flashlights, calculators
and radios can be incorporated into all iKyp formats, as well as bespoke extras
such as bottle openers, tyre tread depth gauges and sticky notes.
Their latest product, the iKyp webkey, bridges the gap between physical media and
the digital world, providing a solution for marketers who wish to drive online traffic.
Using patented autolaunch technology, the iKyp webkey takes recipients directly
to any destination webpage.
To learn more please visit
www.kyp.com